There’s so much more to a memorable drink than the character of the cocktail itself. A byproduct of high quality ingredients, thoughtful service, and a well curated environment: a cocktail engages all of our senses. Sadly, many of the variables required to deliver memorable drinks are engineered by denizens of varying disciplines, with little cross-pollination of ideas or input from the final user.
Enter mixography: an agency that views the elements that surround the service and enjoyment of cocktails as a collective culture that buttresses the quality and enduring legacy of the drinks themselves. My aim is to identify and unify elements of cocktail culture through consultation in matters of design, recipe development, communication, product innovation, education, operations, and brand advocacy.